Here at IAM-Media is an example of using patents to secure products in a global market.
Its full strategic management of its 200 patents included creating barriers to entry and to transform the antenna industry. This approach does not take place overnight, more than a decade. The company began initially with patent protected product sales which was quite successful. Well into the market adoption, Fractus concluded that licensing for royalties was the best option for the future. It resulted in over $100m in royalties.
Fractus also dealt with infringements by major companies and had to be helped by the Spanish courts. Overall, a good news story about the patent commercialization success of a small company.
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